The company is looking for experienced, multi-unit operators willing to build out large territories. “We will qualify markets as they are presented to us,” he said. In an emailed interview, Flay added that the global market is more than $100 billion, “and we think now is an ideal time to expand into attractive markets looking for a better-burger concept with the global brand recognition of Bobby’s Burger Palace.”įlay, however, did not say where he was interested in taking the brand. “We have been patient in developing the concept and have waited to grow more aggressively until we felt the concept and the business were ready. “I have spent the last nine years perfecting Bobby’s Burger Palace,” he said in a statement.

Over the past nine years, Flay said the company has perfected the concept to prepare it for expansion. The average check is roughly $12.50 to $13 per person, though prices vary by market.įlay said the chain’s systemwide revenue was $34.3 million in fiscal 2016. Units are typically around 3,500 square feet, though they can go down to 2,500 square feet, he said. Of those 16 are company owned and one is licensed at the Mohegan Sun Casino in Connecticut. The chain has grown to 17 units in nine states and the District of Columbia.

Also on the menu are salads, hand-cut fries, shakes, and, where it makes sense, beer, wine and alcohol-spiked shakes in some locations. Bobby Flay is ready for worldwide expansion of his fast-casual Bobby’s Burger Palace, or BBP, chain, the chef and restaurateur said Wednesday.īBP Global Holdings announced the launch of a global licensing program with the goal of expanding locations for the Flay-created burger brand around the world, including new markets in the U.S.įlay debuted BBP in 2008 in New York as a concept that would be accessible to all, with premium made-to- order burgers -including the signature Crunchburger with potato chips layered in with toppings.

Bobby flays mohegan